Company News, New Products

PureOlogy Launches StylingLotion

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By: TOM BRANNA

Editor

California-based PureOlogy’s new StylingLotion molds and sculpts hair with advanced weightless resins for flexible hold. Hues remain brilliant thanks to full-spectrum sunscreens and antioxidants, according to PureOlogy executives. PureOlogy products are 100% vegan and never tested on animals.

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