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Ralph Lauren Celebrates Winter With New Scent

Links with ski movie icon Warren Miller.

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By: TOM BRANNA

Editor

Ralph Lauren Fragrances has rolled out Polo Red, White & Blue, a new EDTbilled as a “crisp tonic” that “transports senses to the snow and slopes to celebrate the performance and endurance of winter sportsmen, and embrace the athleticism and tenacity of the American Polo man.”

Polo Red, White & Blue contains notes of fresh red apple, cucumber, clary sage, lavender tonic, creamy white woods and velvety white musks. The blue bottle is accented by polished red and white diagonal racing stripes, an oversized gold polo player icon and a gold colored cap.

As a tribute to winter and the sports community, Ralph Lauren Fragrances has joined up with Warren Miller Entertainment and the 60th anniversary movie, “Dynasty.”Miller’s skiing and snowboarding footage is used as a backdrop for Polo Red, White & Blue in a short film that can been seen on the RL TV station on YouTube, and appeared as a preview at select screenings.

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