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Suppliers honored for innovation, sensorial experiences provided to customers via RB products.
October 16, 2015
By: Christine Esposito
Editor-in-Chief
RB has recognized external fragrance houses with annual global R&D Innovation Fragrance and Flavor Awards. This year’s winners are: • Best New Fragrance/Flavor Innovation of the Year – Firmenich • Classic/Iconic Fragrance of the Year – Firmenich • Best New Fragrance/Flavour in a Challenging Base – IFF • Regulatory Excellence- Givaudan The awards take place annually with fragrances and flavors from RB brands and products around the world in consideration. Nominated across the different categories, each of the finalists were selected based on their innovative development of fragrance/flavor technologies and the unique sensorial experiences provided to the consumer within an RB product. RB employees across diverse geographies and job functions participate in product demonstrations and cast their votes to determine the final winners “We are delighted to reward our external business partners and recognize the crucial role they play in helping us to develop innovative new products and grow our business,” said Dave Challis, category group director, R&D innovation and sustainability. “While often underestimated, Fragrances and Flavors have the power to transform the consumer experience with RB products,” said Pamela Asplund, global head of fragrances and flavors, R&D Innovation. “The collaborative partnerships we enjoy with our global fragrance and flavor house partners are critical to understanding our consumers' needs and delivering superior fragrances and flavors, with the hope that we can exceed their expectations.”
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