New Products

Redken Expands Extreme Range

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By: TOM BRANNA

Editor

Redken has expanded its Extreme range with new Redken Extreme Play Safe, a leave-in treatment that provides care and heat protection up to 450°F.

Infused with tourmaline (like many hot iron tools) and plant protein, Redken Extreme Play Safe fortifies the hair to prevent split ends while reducing their appearance by 70%, and helps shield hair from hot tool damage. This new formulation retails for $24 at Ulta. 

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