Company News

Secret Teams Up With ‘Glee’ Star

Anti-bullying campaign conducted on Facebook.

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By: TOM BRANNA

Editor

In their ongoing commitment to support fearless women, Secret Deodorant has created the Mean Stinks program; a supportive Facebook community that gives young women the courage to stand up to a stinky behavior – bullying. To help this cause, Secret is partnering with relatable role models—Amber Riley, best known as Mercedes on the hit Fox show “Glee,” and Rachel Simmons, nationally renowned relationship expert—to start a movement of “nice.”

Secret is also partnering with PACER’s National Bullying Prevention Center by donating a portion of proceeds from select Secret Clinical Strength purchases to it’s prevention efforts.

To spread the word, Riley will participate in Facebook Q&A sessions on the Mean Stinks page as well as appear in print advertising that helps support donations to the center.

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