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Sederma Honored by Frost & Sullivan

Legance wins 2012 European New Product Innovation Award.

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By: TOM BRANNA

Editor

Frost & Sullivan recently recognized Sederma with its 2012 European New Product Innovation Award for Sederma’s Legance, anti-aging ingredient for leg care.


The Award, based on Frost & Sullivan’s TEAM Research methodology, highlights the achievements of companies that deliver excellence and best practices in their respective industries.


The selection of this award comes through in-depth interviews and primary market analysis conducted by the industry analyst team and is based on four criteria: efficacy, technology, consumer benefits and potential market penetration.


Legance is produced by an environment-friendly technology (super critical CO2 extraction), and is the first of its kind in the market to be designed to provide anti-ageing benefits especially for the legs. Frost & Sullivan’s competitive benchmarking confirms that with proven scientific evidence, cost effectiveness and high efficacy, Legance is best poised to penetrate the leg care market, a niche developing segment of the personal care market, which currently lacks an ingredient targeting such challenges.



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