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Dollar Shave Club's Michael Dubin is Entrepreneur of the Year
June 1, 2015
By: TOM BRANNA
Editor
He took on the biggest consumer products company in the world and beat it at its own game in the most unorthodox of styles. As a result, Beauty Industry West (BIW) will award its 2015 Entrepreneur of the Year Award to Michael Dubin, founder & CEO of the Dollar Shave Club. Dublin will be honored during an award luncheon on June 16 at the Crowne Plaza Hotel – LAX. Entrepreneur of the Year Award honorees are selected based upon their brand’s unique positioning, innovative marketing and initial market success versus other brands in their category. Previous Entrepreneur of the Year Award recipients include other West Coast industry leaders, such as Jane Wurwand, Founder of Dermalogica, Scott Vincent Borba, founder of Borba Cosmetics and Ole Henriksen, founder of Ole Henriksen Skin Care. Dollar Shave Club (DSC) achieved an 8% market share as well as establishing ground-breaking advancements in the razor and shaving accessories market with monthly shipments at a savings. DSC membership has topped 1.7 million since its launch in 2012. DSC is the first men’s brand to receive BIW’s Entrepreneur of the Year Award since its establishment 24 years ago. The company has previously been recognized with several prestigious designations and awards including two Webbys, a Clio, and was selected to Ad Age’s 2014 Marketers A-List alongside major established brands such as Under Armour and Kohls, and previously won its “ Best Out of Nowhere ” Video Award in 2012. In 2013, DSC successfully launched two men’s grooming products including Dr. Carver’s Easy Shave Butter and One Wipe Charlies, followed by Dr. Carver’s MagnanimousPost-Shave All-In-One Daily Moisturizer in 2014. This year, DSC is launching a line of hair care products under the brand name Boogie’s, with a personalized questionnaire to aid customized selections on line. To register for the event, visit www.beautyindustrywest.org Beauty Industry West presents the latest trends in personal care and beauty and provides a platform for networking with peers, suppliers, clients and other industry experts. BIW educates and provides resources for companies and entrepreneurs who want to launch their own personal care and beauty brands. From raw materials, product development, packaging and design to contract manufacturing, marketing and sales, BIW can help you get your product developed, manufactured and distributed.
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