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St. Regis Hotels Rolls Out Bespoke Scent in Candle

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By: TOM BRANNA

St. Regis Hotels Rolls Out Bespoke Scent in Candle

St. Regis Hotels & Resorts is delighted to unveil Caroline’s Four Hundred, the brand’s first-ever bespoke scent inspired by Caroline Astor, the matriarch of the hotel’s founding family and doyenne of New York’s Gilded Age. The St. Regis fragrance will be featured at all 35 of the luxury brand’s hotels and resorts around the world and will be sold as a candle ($80) followed by a room spray that will be available in the spring.

Caroline’s Four Hundred takes its name from the 400 notable guests that represented the highest echelons of New York society. The scent captures the exotic woods of the ballroom; the potted palms and apple blossoms that lined the hallways; and the light crisp essence of champagne wafting through the crowds.

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