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Event will kick off FiFi celebration next day.
May 23, 2011
By: TOM BRANNA
Editor
The Fragrance Foundation and the Foundation’s Board of Directors that includes two members of Elizabeth Arden Inc., a listed member of Nasdaq, will visit the Nasdaq MarketSite in New York City’s Times Square on May 24 to ring the closing bell…but also to kick-off the star-studded 39th FiFi Awards on May 25. During the evening, a special tribute will be paid to Elizabeth Taylor for her personal contributions to the fragrance industry and as a legendary member of the Elizabeth Arden portfolio of prestige fragrance brands. In honor of the occasion, Rochelle Bloom, president, The Fragrance Foundation and Jill Belasco, chairman of The Fragrance Foundation and chief executive officer, Maesa Group, will ring the bell at 3:45pm.
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