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The best of Dow and Rohm and Haas on display at In-Cosmetics.
April 22, 2009
By: TOM BRANNA
Editor
Following its acquisition of Rohm and Haas, Dow Chemical (Booth No. C440 and G600) has formed a new business unit, Dow Home & Personal Care, which combines the strengths of both companies, according to Eunice Heath, general manager, household & personal care. “It will be dynamic team in all geographies and with a breadth of expertise,” she explained. “We can now offer the industry complete solutions.” Some of these solutions on display at the Dow Personal Care booth include: Acudyne hair fixatives, Aculyn rheology modifiers, SatinFX delivery system, Opulyn Opacifiers and SolTerra Boost inorganic UV booster. According to Ms. Heath, these are just a sample of the innovative ideas that marketers of finished products can expect from Dow Personal Care in the years ahead. “The integration is going well and everything is in place. We’re moving fast so that brand owners won’t miss a beat,” she noted. “We have the right focus to deliver more to the personal care industry.” More info: Dow Personal Care; Website: www.dowpersonalcare.com
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