Company News, New Products

Too Faced Creators Enter New Cosmetics Venture

Polite Society debuts with a mascara, lip plumper, blush and medium-full coverage foundation.

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By: Lianna Albrizio

Associate Editor

Industry veterans and creators of Too Faced, Jerrod Blandino and Jeremy Johnson, are returning to the beauty world with the launch of their latest venture, color cosmetics brandn Polite Society. 
 
After their departure from Too Faced, the men set out to create a color cosmetics brand that embraces the philosophy of makeup without rules and using its power as a tool for self-expression and self-love.

The Products 

Greatest Lashes of All Time (GLOAT) Mascara ($27) contains Vitamin B and carnauba and olive waxes to create volume without

Go Flush Yourself ($39) contains three cohesively curated blushes in multi-modern finishes and one highlighter designed to be mixed, matched and layered.
clumps or a weighed down feel. In a 32-person, two-week consumer study, 100% of users saw instantly longer and defined lashes while 97% saw instant volume. 
 

B.I.G. Mouth Lip Plumping Oil Gloss ($27) is infused with blueberry oil, infinity pepper and ginger root oil for a plump, hydrated pout.
B.I.G. Mouth Lip Plumping Oil Gloss ($27) is infused with blueberry oil, infinity pepper and ginger root oil for a plump, hydrated pout. In a 30-person consumer study, 100% said plumper provided a high-shine finish and 97% said they felt instantly plumper lips. 
 
Go Flush Yourself ($39) contains three cohesively curated blushes in multi-modern finishes and one highlighter designed to be mixed, matched and layered. Easily achieve any look from a soft, healthy flush to full-on, multi-dimensional evening looks. Mix and match shades to create the perfect blushing tone. Use a highlighter shade as a topper for a more luminous finish. Shades include Made You Blush (Satin); Wanna Peach Me? (Luminous); Ripe & Ready (Matte); and Glow For It (Modern Glow). 
 
More than a Pretty Face Skin-Caring Foundation ($42) includes next-generation long-wearing, weightless pigments that mimic real skin to completely cover, correct, and treat skin for comfortable perfection. More Than A Pretty Face is formulated with 91% natural origin ingredients, with 30 naturally luminous shades. Vegan hyaluronic acid plumps, niacinamide minimizes the appearance of pores and willow bark to brighten the skin. 
 
Polite Society is clean and cruelty-free and will launch exclusively with Ulta Beauty nationwide on August 27.

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