Company News

Tropical Colors at Hot at Essie

New ‘Braziliant’ collection bows in June.

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By: TOM BRANNA

Editor

This summer, it’s all about bold color. Essie selected hues infused with the beauty of Brazil for its Summer 2011 collection.

“When the temperature soars, I embrace the heat as the perfect excuse to play with fiery colors,” company founder and color director Essie Weingarten said. “Summer color should pop, sizzle and be brazenly alluring.”

The chic tropical nation of Brazil is the ideal setting for a stunning array of six colorful shades. Essie’s Summer Collection is available beginning June 2011 in salons and beauty destinations worldwide for $8 each.


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