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Ulta Ups The Ante With In-Store Campaign

Love Your Hair begins next week in nationwide locations.

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By: TOM BRANNA

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Ulta Beauty kicks off Love Your Hair, a 14-day celebration of absolutely fabulous hair, taking place in Ulta Beauty stores nationwide from May 13-May 26. For two weeks, the retailer will provide insider tips, tricks and free demonstrations showcasing tools, products and styles.

According to the company,
each day throughout Love Your Hair, Ulta Beauty will highlight an on-trend, styling tip-of-the-day, offering guidance on a variety of ubiquitous hair care needs, including tips for taming those oh-so-annoying fly-aways, boosting volume for flat hair, restoring moisture for overly dry hair, combating hard to tame frizz, amplifying shine and much more. Ulta Beauty will also showcase recommended products and offer exclusive daily deals, ranging from free gifts to special discounts.

Ulta Beauty professionals will also offer Love Your Hair workshops at The Salon at Ulta nationwide, featuring free expert demonstrations of this season’s hottest trends

As previously reported in Happi, Ulta hosted a similar promotion in March.

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