New Products

Viral Bar Soap and Candle Make a Comeback at Chipotle

The chain's holiday collection features cilantro bar soap that debuted in 2021 and a candle that sold out in four minutes in 2022.

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By: Christine Esposito

Editor-in-Chief

The "All I Want Is Chipotle" bundle.

Chipotle Mexican Grill is bringing back its viral cilantro bar soap and “water” cup candle for the holiday season. Fans can purchase the items starting at 9am (PT) on Nov. 14 on Chipotlegoods.com.

Originally launched in 2021, the cilantro soap is a nod to the small percentage of the population who experience a soapy flavor when they eat cilantro.

The lemonade-scented “water” cup candle is inspired by fans who “accidentally” fill their water cups with lemonade while inside the restaurant. This candle sold out in four minutes when it first launched in 2022. 

“Over the years, we’ve seen these limited edition merch drops sell out in a matter of minutes or hours and pop up on resale websites for up to five times their retail price,” said Chris Brandt, chief brand officer at Chipotle. “Now we are giving our superfans a second chance to get their hands on these coveted products that they helped inspire.”

The “All I Want Is Chipotle” bundle ($50) includes both items and a napkin holder. The bar soap and the candle can also be purchased individually.

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