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October 2, 2014
By: TOM BRANNA
Editor
THAILAND: The inaugural Beyond Beauty ASEAN trade show, held in Bangkok from Sept. 18-20, was a great success, as the event attracted 8,218 visitors over three days. There were 1,567 international visitors who came from 37 countries. This “one-stop tradeshow” achieved to position itself as a key trade platform for the ASEAN Beauty Industry as well as Thailand’s main Beauty hub in the region. The event attracted 227 exhibitors from 23 countries including five national pavilions (Korea, Taiwan, Malaysia, Singapore and Indonesia), according to show organizers.
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