Yankee Candle Gets Crackin’

Yankee Candle debuted its new Pure Radiance Crackling LumiWick candles, featuring natural wood with the brand’s exclusive Lumiwick to create an extra-wide crackling flame with a soft, radiant glow. When lit, this new candle form creates a unique home experience for friends and family with an ambient crackling wood fire experience, said the company.

The Crackling LumiWick with etched bark glass, will be available in three Pure Radiance fragrances this holiday season. Pure Radiance launched earlier this year, has a modern design, custom soy wax blend and innovative LumiWick technology for a wide flame and consistent burn. The new holiday fragrances are available for purchase now at Yankee Candle’s more than 550 retail stores, www.yankeecandle.com and select specialty retailers and gift shops.