Yelp Launches Bangs Insurance Giveaway

Yelp data shows February is the most popular month for people to get bangs of all sorts (curtain, side swept, micro). 

 

Every February for the past four years, there has been an increase in searches for the hairstyle, according to the resource of crowd-sourced business reviews. However expertly they're cut, bangs can be a major hair commitment and some may regret their decision to venture into fringe territory, with some consumers suffering from bangs regret.

 

To provide some peace of mind to those who are eagerly counting down the days until their fringe grows out, Yelp is launching “Bangs Insurance”—a new giveaway to help Yelp users cope with bang woes. Yelp’s “Bangs Insurance” will give 100 people $200 to use towards a new do from a hair salon found on Yelp. Checking ratings and reading reviews can help consumers locate a good stylist who will have them looking their best, according to the online platform. 

 

Searches for “curtain bangs''—a disco-era inspired take on the look—spiked 828% in 2021, leading Yelp to name the style as a beauty trend to watch in 2022. So far this year, celebrities ranging from Lady Gaga and Jennifer Aniston to Kendall Jenner and Kristen Stewart have been seen sporting freshly-cropped bangs.

 

“Many people are loving these hairstyles, but for anyone experiencing bang regret after their new crop, Yelp has got you covered with the first-ever Bangs Insurance,” said Yelp Trend Expert Tara Lewis. “No matter what type of bangs you have—French girl bangs, curtain bangs, or the latest trend, bottleneck bangs—it never hurts to have insurance when you’re trying a bold new look.” 

 

To enter to win Yelp’s “Bangs Insurance Giveaway,” consumers can use the Collections feature on Yelp to bookmark a beauty business they’d like to visit for their next hair appointment and submit a screenshot of the bookmarked page for a chance to win $200. 

 

Entries can be submitted via BangsInsurance.Yelp.com to view the Official Rules. Enter to win starting Tuesday, March 15 through March 29. Winners will be notified by April 15.