Charles Sternberg, Assistant Editor03.02.21
Lancôme is pioneering new virtual stores around the world using XR technology. With this advanced technology, Lancôme is now presenting a full scale simulation of physical experiences as an integral part of its e-commerce.
Lancôme has created an environment where customers easily interact with goods and customer service representatives. The technology behind the experience is provided by ByondXR.
Rather than collapsing amid the pandemic, ByondXR is helping retailers expand. eCommerce has thrived since the pandemic began as customers have switched to virtual shopping. At this rate, the global AR and VR market is forecasted to reach upwards of $70+ billion in 2024. ByondXR leads this retail infrastructure revolution with its platform that enables brands to transition from physical to virtual stores within an average of four weeks.
Here are some examples of XR stores:
Lancôme has created an environment where customers easily interact with goods and customer service representatives. The technology behind the experience is provided by ByondXR.
Rather than collapsing amid the pandemic, ByondXR is helping retailers expand. eCommerce has thrived since the pandemic began as customers have switched to virtual shopping. At this rate, the global AR and VR market is forecasted to reach upwards of $70+ billion in 2024. ByondXR leads this retail infrastructure revolution with its platform that enables brands to transition from physical to virtual stores within an average of four weeks.
Here are some examples of XR stores: