Company News, New Products

Keratin Complex Launches 15-Minute Keratin Service Nationwide at Ulta Beauty’s Salons

KCExpress will be available on the service menu starting July 1.

Author Image

By: Lianna Albrizio

Associate Editor

Keratin Complex, a leader in professional smoothing treatments, has launched a 15-minute add-on to any hair service that smooths hair, locks in hair color and boosts shine while increasing manageability and eliminating frizz. 
 
Introducing KCExpress. Offered nationwide at Salon at Ulta Beauty, the service delivers the healthy hair benefits of a keratin smoothing treatment for up to six weeks.
 
“We are so excited to bring the Keratin Complex’s newest salon treatment, KCExpress, to The Salon at Ulta Beauty, providing a quick, affordable smoothing solution for all guests to experience the powerful benefits of Signature Keratin,” said Zoe Hyams, senior vice president of marketing and public relations. 
 
KCExpress will be available on the service menu at The Salon at Ulta Beauty starting July 1 nationwide and will retail for $50 when added on to any hair color service, making it the most affordable and fastest professional keratin services on the market. KCExpress will also be offered as a standalone, one-hour keratin treatment, taking less time than a typical color service.
 
KCExpress marks the second service option in the suite of keratin treatments offered at Ulta Beauty stores nationwide, joining PBO, the customizable keratin treatment, which delivers strong, healthy hair for up to 3 months. Keratin Complex revolutionized the industry with their award-winning Natural Keratin Smoothing Treatment and continues to innovate and expand their treatment portfolio with KCExpress. 
 
To book a KCExpress treatment at Ulta Beauty, guests can visit The Salon at Ulta Beauty finder at www.ulta.com/stores.
 

Keep Up With Our Content. Subscribe To Happi Newsletters