08.07.23
Arm & Hammer has rolled out new Power Sheet laundry detergent. The brand, part of Church & Dwight, says it is the first major detergent brand to launch in the sheets detergent category on Amazon in the US.
Arm & Hammer Power Sheets Laundry Detergent utilizes “Quick Dissolve” Technology, ensuring complete dissolution in water, even during cold wash cycles, for outstanding cleaning performance across various temperatures, according to the brand. The sheet has a fresh linen scent.
Each box of contains 50 detergent sheets, which cleans 50 medium loads (up to 100 small loads) when used as directed, according to the brand.
"With Power Sheets, we empower consumers to leave behind the plastic bottles and still obtain the cleaning power of Arm & Hammer in a convenient sheet," said Laurie Kirschner, senior director of marketing, Arm & Hammer. "By eliminating plastic bottle waste, we're offering a convenient solution that meets the demands of today's consumers who are seeking new laundry detergent options—without any drips, spills, or heavy plastic bottles.”
The long-standing brand is teaming with environmental advocate Victoria Justice to promote the launch.
Arm & Hammer Power Sheets Laundry Detergent is available in a 50-count box on Amazon.com as well as Walmart.com for $14.99.
Arm & Hammer Power Sheets Laundry Detergent utilizes “Quick Dissolve” Technology, ensuring complete dissolution in water, even during cold wash cycles, for outstanding cleaning performance across various temperatures, according to the brand. The sheet has a fresh linen scent.
Each box of contains 50 detergent sheets, which cleans 50 medium loads (up to 100 small loads) when used as directed, according to the brand.
"With Power Sheets, we empower consumers to leave behind the plastic bottles and still obtain the cleaning power of Arm & Hammer in a convenient sheet," said Laurie Kirschner, senior director of marketing, Arm & Hammer. "By eliminating plastic bottle waste, we're offering a convenient solution that meets the demands of today's consumers who are seeking new laundry detergent options—without any drips, spills, or heavy plastic bottles.”
The long-standing brand is teaming with environmental advocate Victoria Justice to promote the launch.
Arm & Hammer Power Sheets Laundry Detergent is available in a 50-count box on Amazon.com as well as Walmart.com for $14.99.