11.12.23
Scentbird, a fragrance subscription company, has launched its first interactive virtual workshop called Scentbird Academy.
This workshop is presented by Jo Malone and is titled “How to Use Scent to Enrich Your Life.”
Jo Loves Fragrance Discovery
Upon enrollment, Scentbird Academy participants will receive a Jo Loves Fragrance Discovery Set valued at $40. This set contains seven sample vials of fragrances, allowing customers to explore a variety of Malone's curated Jo Loves scents. Students will also gain exclusive access to content from Malone where she shares her inspiration behind each fragrance in the Discovery Set.
Through the video sessions, students can select favorite fragrances while learning the art of developing a scent palette, mastering fragrance layering and much more. Additional perks include 10 blotters (scent strips) for professional-style fragrance sampling and unlimited access to course videos, which are available for participants to watch anytime.
"At Scentbird, we're always seeking ways to uniquely enrich our customers' lives with scent," said Mariya Nurislamova, the CEO of Scentbird. "One way we’re doing so is by launching the very first Scentbird Academy with Jo Malone CBE, one of the most iconic fragrance makers in the industry. This fragrance masterclass will give customers a great foundation for fragrance discovery. It will help people find the scents that are right for them, discover the art of layering, and more, directly from a world-class pioneer."
Scentbird subscribers receive a $25 discount on Scentbird Academy, with member prices at $50 and non-member prices at $75.