Estheticians, make-up artists, hair stylists, doctors, journalists, bloggers or even people already in beauty industry dream to have their very own cosmetic line.  As an industry consultant, I receive inquiries from aspiring entrepreneurs almost on a daily basis. The common thread is they have an idea but they do not know how to start.  As I often tell my clients, I can sell you a piece of meat or can help you to have a sizzling steak with irresistible aromas but you have to know WHY you are starting the business and WHERE do you want to sell the products. The “why” and “where” are the two basic questions you must answer as the “why” will be the motivation to keep going forward when you hit obstacles and YOU WILL. The “where” determines your price structure and what kind of products you will be making. 

After the “Why” and “Where”, it comes the “How”. Since there are different types of products, there are best ways to go about each market. This 25 page easy reference book –How To Start Your Own Cosmetic Line is an attempt to inform those who always want to create a cosmetic line but do not know how, to navigate through the landscape.  It explained the tactics to go about doing skin, hair, personal care, natural products and color cosmetics starting from home to scale up. 

Not all cosmetic business are created equal. How you create a skin care line will be different than how you create a makeup line as well as how to start a natural line. Whether you start from scratch from home, use a consultant or a contract manufacturer, this book can serve as an easy to read guide to start. It details out the process including cost of product development.
Some tips from the book when you want to develop a natural product line include:

• Start with an above average budget for a natural line.
• Use of a fragrance water instead of fragrance.
• Avoid peg- containing products.
• Accept natural characteristics of products.