Christine Esposito, Managing Editor01.26.23
Beauty brand executives and chemists in the lab may not understand what makes a new computer chip faster than the last iteration or what exactly a digital twin is, but these technologies and others can play a role in creating better products and empowering consumers.
That’s why you will find beauty executives walking the aisles, meeting with startups behind closed doors and listening to panel sessions at CES, the huge consumer electronics show that’s held in Las Vegas in January. This year’s show encompassed nearly 2.2 million net square feet of exhibits (70% larger than in 2022) and more than 3,200 exhibitors. There were 115,000 attendees, according to pre-audit figures released by the show producer, the Consumer Technology Association (CTA), as this issue went to press.
Procter & Gamble was back at CES this year with some of its top executives serving on panels and sharing stories of how technology—like artificial intelligence (AI) and
That’s why you will find beauty executives walking the aisles, meeting with startups behind closed doors and listening to panel sessions at CES, the huge consumer electronics show that’s held in Las Vegas in January. This year’s show encompassed nearly 2.2 million net square feet of exhibits (70% larger than in 2022) and more than 3,200 exhibitors. There were 115,000 attendees, according to pre-audit figures released by the show producer, the Consumer Technology Association (CTA), as this issue went to press.
Procter & Gamble was back at CES this year with some of its top executives serving on panels and sharing stories of how technology—like artificial intelligence (AI) and
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