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November 14, 2005
By: TOM BRANNA
Editor
For the holidays, Diamond Packaging, Rochester, NY, produced the packaging for Matrix Essentials gift sets for Biolage, Amplify, Sleek.look and Logics. The packages, which use holographic foil, diamond-shaped cuts, transparent PMS inks and UV coatings in brand colors, are targeted at women ages 22-55. Executives said the creative cartons help assert a fun, fashion-forward image for the company.
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