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Four scents and packaging channel the royal vibe of the hit Netflix show.
December 29, 2025
By: Christine Esposito
Editor-in-Chief
Dove has rolled out a new limited-edition “Bridgerton” collection ahead of the season four premiere of the hit Netflix show.
The Dove x Bridgerton Limited-Edition Collection, out in Target stores now, features “enchanting” scents and bespoke packaging inspired by the romance, mystery and opulence of the series, according to the Unilever brand.
The range includes body wash, body scrub, body mist, hand wash, AP/deodorant and beauty bars in Moonlit Masquerade, Whispering Wisteria, Love & Meadows and Raspberry Rendezvous scents.
“Bridgerton has influenced a cultural movement for embracing your own real beauty, which is very true to the Dove brand,” said Marcela Melero, chief growth officer, Dove Personal Care North America and Dove Masterbrand. “We are thrilled to bring this limited-edition collection to Dove and Bridgerton fans everywhere—allowing fans to experience the signature Dove care paired with scents and stories that capture the elegance, intrigue, and grandeur of the Bridgerton universe.”
Season four will premiere on Netflix in two batches on Jan. 29 and on Feb. 26, 2026.
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