Flaus Honored in Fast Company’s 2023 World Changing Ideas Awards

Flaus, among the world's first electric flossers, is named a finalist in the wellness category for Fast Company's 2023 World Changing Ideas Awards. 

 

Flaus is recognized for its patented technology and accessible design touted to make flossing as quick, easy and comfortable as brushing teeth. The Flaus electric flosser combines real dental floss with 10,000 sonic vibrations per minute to move quickly and gently between tight teeth, removing plaque and debris that a toothbrush cannot reach, while gently massaging the gums.

Flaus is a female-founded company on a mission to help people keep their teeth for life. This mission is in response to Center for Disease Control (CDC) data that shows nearly half of US adults over 30 have some form of gum disease, along with a body of scientific research that shows it can lead to serious illness such as Alzheimer's, dementia, heart disease, diabetes and oral cancer.

 

“While most Americans know flossing regularly is important, studies show only 30% of Americans claim to floss daily. We believe there is a better way, so we invented Flaus as the world's first electric flosser,” said Samantha Coxe, cofounder and CEO of Flaus. “We are grateful to the Fast Company team for recognizing the world-changing potential of Flaus and our intent to transform a dreadful chore into a delightful ritual, making daily flossing more accessible and enjoyable for everyone.”

 

The Flaus electric flosser has been designed to remove the physical barriers of traditional string flossing through its human-centric design and ergonomic handle that increases the accessibility of daily flossing for people of all physical capabilities, including single-hand use and those with dexterity impairments. Every detail has been considered, from web accessibility to the packaging design that integrates braille throughout the unboxing experience, the company says.

The Flaus electric flosser is also designed with a sustainable vision, including a reusable handle with a one-month battery life and floss head refills that reduce the average amount of floss per use by up to 95% and are made with recyclable plastic. Flaus has recently launched a recycling program whereby customers can return used floss heads as well as other oral care products to be recycled at a dedicated oral care waste management facility.

 

The Flaus electric flosser starter kit is now available for purchase online at www.goflaus.com, starting at $99 with a three-month floss head refill subscription for $15.