Company News, Marketing News

Credo Picks Up Arey Haircare for Gray Hair

Clean beauty brand is now available online and in retail stores nationwide.

Clean beauty in 2023 is now booming with innovative natural hair care creations.

Arey—a functional beauty brand that targets gray hair—is its first-ever retail partnership with Credo Beauty.
 
On June 1, Arey will be available at all Credo locations nationwide as well as on credobeauty.com with its full line — Not Today, Grey (a daily supplement), To The Root Serum, Wash Shampoo, Smooth Conditioner, Live In Mist and Wait A Sec dry shampoo.
 
Additionally, two new products will launch at Credo in the coming months. And all of Arey’s products meet The Credo Clean Standard.


CEO Allison Conrad founded the company based on her own hair journey with her longtime hairdresser, celebrity hairstylist Jay Small.

Annie Jackson of Credo Comments on Arey

According to Credo’s co-founder Annie Jackson: “Credo is extremely selective on the brands we carry, and the bar is set very high. Compliance with our rigorous standards is a must, and beyond that they must show innovation on both the product efficacy and sustainability side. Arey meets both, and beyond that shows first-in-market technology. It’s so exciting and such an amazing solution to offer our customers.”

Read more about Arey here in Happi.
 
 

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