Tattoo Aftercare Products Maker Mad Rabbit Closes $2M Funding Round

Mad Rabbit, a California-based tattoo aftercare brand, has closed a $2 million seed round led by Acronym Venture Capital with participation from Mark Cuban and Stefon Diggs. With this funding, the company says it will continue to expand its brand and optimize its product offerings, manufacturing, and operations, and marketing efforts.

“In 2019, we were selling tattoo balm from our dorm rooms, and in just two short years, we’ve successfully inked a deal with Mark Cuban and are now primed for even greater opportunity with our newest partner, Acronym Venture Capital and Joshua B. Seigel, a team responsible for investing in some of the most prominent consumer brands,” said Selom Agbitor, who co-founded Mad Rabbit along with Oliver Zak. “We are thrilled to begin the next chapter of our journey along with our new strategic investors.”
 
Mad Rabbit's products include tattoo balm, an SPF 30 sunscreen, and a soothing gel.
 
Through a significant social media presence, the brand has been able to  organically reach a diverse community of tattoo enthusiasts. Most recently, Mad Rabbit launched a series entitled  “Spilling Ink,” which featured in-depth stories from professional athletes like US Women’s National Team’s goalkeeper Ashlyn Harris and U.S. Olympian Swimmer  Caeleb Dressel.
 
“Acronym Venture Capital looks to invest in strong, founder led brands that are defining consumer categories. In Mad Rabbit, we saw a team that intimately understands the tattoo culture and community and can become the category leader,” said Joshua Siegel, general p;artner of Acronym Venture Capital. “We’re excited to work alongside Oliver, Selom and the entire Mad Rabbit Team and have the opportunity to help this company achieve further success.”