Acrylic Nail Kits, At-Home Pedicures Are Fastest-Growing DIY Nail Trends: Spate

With the conclusion of New York Fashion Week, consumers are saving a wave of nail trends to their Pinterest Boards. Fashionistas are seeking to nail the stunning looks in the comfort of home.

Per New York City beauty trend tracker Spate’s Popularity Index, acrylic nail kits and at-home pedicures are the moment’s fastest-growing DIY nail trends.

Acrylic Nail Kits

Between the cost of salon visits and hours scrolling NailTok, analysts say at-home kits are having a moment. Acrylic nail kits have grown by 111.0% compared to last year, and across platforms. Google dominates the trend with 97.9% Popularity Share, and Search interest is up 111.2% compared to last year. The category receives 79,000 average monthly searches on Google and 50,200 average weekly views on TikTok.

Top-related queries include professional (12,900 average monthly searches), signaling demand for high standards regardless of cost, followed by best (8,300), analysts say. Retailer-specific searches such as Walmart (6,900), Amazon (3,800), and Walgreens (1,600) highlight the importance of accessibility and convenience. Analysts say there is also strong demand from those new to at-home acrylics. Searches like for beginners (5,600) and instructions (1,200) show that consumers want bundled kits with clear guidance. Analysts say this presents an opportunity for brands to invest in branded tutorials and educational content to support conversion.

Consumers are also exploring different formats, with searches for dip (2,600), powder (1,500), and gel (590), indicating interest in varied application styles and specific product inclusions. On Search, top brands include Kiss (12,800 average monthly searches) and Young Nails (910), while on TikTok, branded hashtags like #morovan (4,900 average weekly views) and #vbeautypure (517) highlight a blend of heritage players and newer entrants gaining traction. Community and education-driven content perform well on TikTok. Hashtags like #nailtechlife (2,800 average weekly views) showcase professional techniques and community engagement, while #beginnernailkit (1,700) focuses on tutorials, unboxings and step-by-step guidance for newcomers.

At-Home Pedicure

For many, at-home pedicures recall the classic foot tubs consumers once owned. While those still exist, today’s versions are either more compact, more aesthetic, or more elevated overall. Spate says the at-home pedicure trend has grown by 88.0% compared to last year, and across platforms. It currently holds Medium Popularity, meaning it is already well known, but continues to see strong momentum. Google leads the trend with 51.0% Popularity Share. Search interest is up 89.8%, while TikTok is growing at a similar pace with 82.8% growth. The trend receives 15,800 average monthly searches on Google and 577,900 average weekly views on TikTok. Search queries are largely unbranded, suggesting consumers are open to guidance and new brands positioning themselves as authorities. Top related queries focus on education and technique, including how to (4,100 average monthly searches) and instructional terms like step (590). The term remove (410) is particularly interesting to analysts at it points to demand for removing calluses or gel pedicures at home — both strong opportunities for targeted kits and dedicated product lines.

Beyond nail-specific brands, body care brands also have an opportunity here, as the at-home pedicure process includes foot soaks, scrubs, exfoliation, and moisturizing steps. On TikTok, DIY continues to dominate. Hashtags like #diypedicure (134,000 average weekly views) and #nailtutorial (102,900) show that consumers are looking for guidance beyond polish application, including proper foot scrubbing, affordable salon alternatives, and callus removal solutions. The presence of #showerroutine (37,200 average weekly views) suggests that pre-pedicure exfoliation and hygiene-led routines present another opportunity for body care brands to step in.