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Improved navigation, salon locator and more online now.
March 6, 2015
By: Melissa Meisel
ColorProof Evolved Color Care debuted its “dramatically improved”, top-to-bottom redesigned, innovative and responsive website, ColorProof.com. The new site employs a clean, fresh design aesthetic to compliments the brand’s luxury performance positioning along with streamlined navigation and new-and-improved content to fully engage its users, both consumer and professional, said the company. The new digital destination for the brand features a refreshed, sleek and simplified look, combined with enhanced content and functionality, including an easy-to-search salon locator, all designed to provide a convenient and luxurious experience for users resulting in driving business directly to ColorProof salons. Revamped features span from an easy-to-search salon locator, allowing users a simple way to locate the salon or spa nearest them to purchase ColorProof products; to a dedicated professional site with content specifically designed for ColorProof stylists and colorists. It is also now mobile device compatible for convenience.
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