Company News, New Products

Fenty Introduces Parfum Body Crème and Refillable Travel Set

Beauty brand unveils a thick whipped oil body crème that provides intense hydration and new 10 milliliter travel bottles for Rihanna's EDP.

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By: Lianna Albrizio

Associate Editor

New from Fenty Beauty is the Parfum Body Crème and refillable travel set.
 
The Fenty Parfum Body Crème ($86) is a thick whipped oil body crème that provides intense hydration and imparts founder Rihanna’s personal fragrance.
 
“I love having options, so creating different ways to wear Fenty Eau de Parfum was something I’ve always wanted to do,” said Rihanna. “This Body Crème is a luxe and sensual way to incorporate fragrance into your routine with its elevated amber glass jar and thick, whipped texture.”

Fenty Eau de Parfum

When Rihanna created Fenty Eau de Parfum, she sought to create a scent that represented her true essence and would evoke memories, connections and experiences unique to each wearer through the power of scent. Valuing the deeply personal ritual of applying perfume daily, Rihanna created a one-of-a-kind scent—Fenty eau de parfum—alongside world-renowned LVMH Master Perfumer Jacques Cavallier-Belletrud.

Comprised of middle notes of magnolia, musk, tangerine and Bulgarian rose for a long-lasting experience, the scent was inspired by distinct memories and places that Rihanna cherishes from throughout her life – Bridgetown, Barbados; Grasse, France; New York, New York; Paris, France; Los Angeles, CA. Rihanna is taking that sensual fragrance ritual to the next level with the newest form of Fenty Eau de Parfum – Fenty Parfum Body Crème.
 
The crème is infused with nourishing essential oils, shea butter and glycerin that melts into skin and leaves a beautiful, aromatic sheen. Fenty Parfum Body Crème is housed in a luxe amber jar inspired by the original Fenty Eau de Parfum bottle, featuring sinuous lines and the iconic Fenty maze logo that dresses up body and vanity, according to the brand.
 
Fenty Parfum Body Crème is available online beginning Sept. 1 at FentyBeauty.com and Sephora.com. 

Fenty EDP Refillable Travel Set 

Rihanna’s best-selling fragrance, Fenty eau de parfum, is now available in a new refillable travel set complete with three travel-size 10 milliliter bottles—one in a convenient twist-and-spray container and two for refilling.
 
 

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