Grove Co. Expands Retail Footprint with Kohl’s, Meijer and Giant Eagle

Grove Collaborative Holdings, Inc. has announced  further retail expansion for Grove Co., its flagship home care brand, adding three retailers—Kohl’s, Giant Eagle and Meijer—as it continues to grow its omnichannel presence.

Following the brand’s launch into retail at Target in 2021, Grove Co. has now more than doubled its product assortment in all Target stores and on Target.com to include a broader selection of scents, room spray concentrates, laundry detergent sheets and reusable dish cloths. In recent months, Grove also expanded its retail presence at select Kohl’s, Giant Eagle and Meijer store locations with a curated selection of Grove Co.’s cleaning line.

The retail expansion increases consumer access to the brand, helping more shoppers adopt a sustainable lifestyle by putting plastic-free and zero plastic waste cleaner concentrates, hand soaps, dish soaps, reusable glass dispensers and more, on shelves.

“We are excited to bring Grove Co.’s plastic-free home essentials into more stores, and to introduce new consumers to the brand as we continue on our mission to transform the consumer products industry into a positive force for human and environmental good,” said Stuart Landesberg, co-founder and CEO of Grove Collaborative.

Grove launched in 2016 as a Certified B Corp.