Company News, New Products

Hair Accessory Brand Damn Gina Enters Haircare Category with First Hair Oil Product

Hair Oil Highness is a spray applicator infused with pure silk protein to strengthen hair from within.⁠

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By: Lianna Albrizio

Associate Editor

With hot days, back-to-back vacations and poolside lounging all summer long, haircare brand Damn Gina has released its first-ever hair oil, Hair Oil Highness to hydrate dry strands.
 
The ultra-lightweight spray is formulated with prickly pear seed and moringa seed oils to hydrate, and is infused with pure silk protein to strengthen hair from within. 
 
Hair Oil Highness is the first hair product from Damn Gina. Founded by Sumana Jayanth, the brand released a line of 100% mulberry silk hair accessories in the US this past March and is segueing into the haircare category, as the company's next phase. With a focus on sustainability, Damn Gina formulated Hair Oil Highness with prickly pear seed oil, the star ingredient, and as a substitute option for argan oil. This lightweight oil is designed to nourish, repair and maximize locks – a perfect hair product option handy for consumers’ post-summer hair rituals, the brand says.
 
Hair Oil Highness is available here.

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