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Bronner Brothers expect 60,000 visitors to attend next month.
July 8, 2009
By: TOM BRANNA
Editor
Hair care executives who still have a travel budget may want to head to Atlanta next month to learn more about the ethnic hair care category. Over 60,000 hairstylists, exhibitors, distributors and cosmetology students will emerge on the city of Atlanta as Bronner Bros. rolls out the red carpet for yet another fantastic show.On August 15-18, the Georgia World Congress Center will be the meeting hub for professional and aspiring stylists to exchange ideas and spearhead the beauty industry with further gains in education. According to organizers, the convention meets the educational demands of the industry and sessions focus on hair care for natural tresses, wigs and weaves. The conference features an International forum that is offered in Spanish and free for registered attendees. Coloring, makeup, barbering and business strategies are also available. The Bronner Bros. Show is filled with entertainment. The 2009 show will open with a comedy show featuring host JJ, with the Young Giants of Comedy – Prescott, Steve Brown, Marvin Dixon and Damon Williams.On Sunday morning, Bishop Dale C.Bronner will be on hand to deliver a profound sermon, followed with a mini concert by gospel artist, Byron Cage.Sunday night the fabulous Hair Battle Royale sponsored by Ford Motor Company will be staged with six contestants vying for$20,000 and the newly designed 2010 Ford Taurus. Comedian Chris Rock and his celebrity friends have been invited to attend the Bronner Bros. Show for a panel discussion on the upcoming movie “Good Hair”. Produced by Rock, the film opens in theaters on October 9 and explores the way hairstyles affect activities, pocketbooks, sexual relationships and self-esteem. The Bronner Bros. International Hair Show occupies over 350,000 square feet of exhibit space and is recognized as the largest beauty and trade show of its kind in the world.The event is an Atlanta institution, celebrating over 60 years of family tradition, African American pride, family unity and creative hair. More info: www.bronnerbros.com
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