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P&G’s Zevo Taps Rebel Wilson for Pest-Free Holiday Season

Survey finds 77% of Americans are concerned that there are bugs hiding in their holiday decorations.

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By: Christine Esposito

Editor-in-Chief

Prepping for the holiday season is a ritual that most Americans love. No doubt taking out a cherished heirloom ornament conjures fond memories. But, there are some concerns about what’s inside the boxes stowed away in the attic too, according to a recent survey conduced by Procter & Gamble’s Zevo brand.

Zevo found that 72% of Americans are concerned about finding bugs hiding amongst their holiday decorations.

The same survey also found that people are especially concerned about finding bugs in wreaths (63%), holiday lights (60%), trees (52%), garlands (51%), and ornaments (40%)

Homes decked in festive foliage, with holiday fruit bowls, and cookie crumbs sprinkled around the floor can create an inviting space for bugs. While some people (39%) would call an exterminator upon first sight, almost a third (32%) would look to kill bugs immediately, according to Zevo’s survey.

Zevo is featuring brand ambassador Rebel Wilson to promote the bug solutions developed by the brand that was incubated within P&G Ventures. The brand’s products include Zevo Flying Insect Trap, which uses a special blue and UV light system to attract and trap flying insects and Multi-Insect Killer Spray.

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