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Shiseido Americas Appoints Edward Fox Chief Commercial Officer

Fox brings decades of experience in the luxury beauty space, including over 25 years in the Luxury Division of L'Oréal serving brands like Lancôme, Kiehl's and Yves Saint Laurent.

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By: Lianna Albrizio

Associate Editor

Shiseido Americas Corporation, a subsidiary of Shiseido Company, Limited, a leading global beauty company, has appointed of Edward Fox as Chief Commercial Officer (CCO), US.

As CCO, Fox will be responsible for US domestic sales and sales-related infrastructure for Shiseido Americas’ global portfolio of prestige brands, including Clé de Peau Beauté, brand Shiseido, NARS, Drunk Elephant, Issey Miyake, Narciso Rodriguez, Hermès and Tory Burch Beauty. He will report to Ron Gee, President and CEO of Shiseido Americas.

“We are thrilled to welcome Ed, an experienced business leader and talent developer, to the Shiseido Americas team,” said Mr. Gee. “With his robust track record of driving strategic growth across luxury beauty brands, he is the ideal person to oversee our commercial function. I am confident Ed’s expertise will further strengthen our senior leadership team and help accelerate our long-term, sustainable growth goals.”

Fox brings decades of experience in the luxury beauty space, including over 25 years in the Luxury Division of L’Oréal serving brands including Ralph Lauren, Lancôme, Kiehl’s, Yves Saint Laurent, Giorgio Armani, Valentino and Viktor & Rolf. Working across the fragrance, skincare and makeup categories, Fox’s tenure includes executive level roles in marketing and sales and in management. Since 2022, Fox has led the Tap Project, an organization dedicated to helping companies optimize growth through customer recruitment, engagement retention and key account management.

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