Company News, New Products

Sigma Beauty Launches Miniature Versions of Best-Selling Eyeshadow Palettes

Shades are pulled from its Ambiance, Cor-de-Rosa, Warm Neutrals and Enchanted collections.

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By: Lianna Albrizio

Associate Editor

Just in time for the summer travel season, Sigma Beauty is launching travel-sized versions of its eyeshadow palettes. 
 
Shades are pulled from its Ambiance, Cor-de-Rosa, Warm Neutrals and Enchanted collections. Each mini palette features a selection of seven, full-pan shades and is designed to introduce clients to the best-selling collections they were based on. The shades were carefully selected to create the best color story that embodies the collections.
 
“We have created travel-friendly versions of our top-selling, 14-pan eyeshadow palettes so beauty lovers can easily wear their favorite shadows on the go,” said Dr. Simone Xavier, co-founder and chief creative officer of Sigma Beauty. “We also wanted to cater to a wide price range, offering these budget-friendly options to our larger palettes. We would love for these seven-shade palettes, inspired by our most successful full palettes, to be a great introduction to our color cosmetics line. We are excited to offer a variety of products and sizes to our clients, and let them decide what is the best fit for their needs.”
 
The seven-shade mini eyeshadow palettes are cruelty-, gluten- and lactose-free, and a part of Sigma's Clean Beauty Program, meaning they're free of harsh chemicals and made with the clean, safe ingredients.
 
Each Mini Eyeshadow Palette retails for $27. Find them at www.SigmaBeauty.com starting June 16.
 

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