Mail slow? View this month’s issue, right online!
Our digital version is easy to share with colleagues. See this month’s issue and digital versions of previous issues too.
Get your products and services in front of thousands of decision-makers. View our print and online advertising options.
A one-on-one interview conducted by our editorial team with industry leaders in our market.
Discover the newest promotions and collaborations within the industry.
Easy-to-digest data for your business.
Shampoos, conditioners, colorants and styling products created by leading industry suppliers.
Creams, serums, facial cleansers and more created by leading suppliers to the skincare industry.
Detergents, fabric softeners and more created by leading suppliers to the fabric care industry.
Eyeshadows, lipsticks, foundations and more created by leading suppliers to the color cosmetics industry.
Bodywashes, and bar and liquid soaps created by leading suppliers to the personal cleanser industry.
Hard surface cleaners, disinfectants and more created by leading suppliers to the home care industry.
Eau de parfums and eau de toilettes, body sprays, mists and more created by leading suppliers to the fragrance industry.
UV lotions and creams, self-tanners and after-sun products created by leading suppliers to the suncare industry.
A detailed look at the leading US players in the global household and personal products industry.
A detailed look at the leading players outside the US in the global household and personal products industry.
Looking for a new raw material or packaging component supplier? Your search starts here.
When you need a new manufacturing partner or private label company, get started here.
Who owns that? To keep track of leading brands and their owners, click here.
An annual publication, Company Profiles features leading industry suppliers with information about markets served, products, technologies and services for beauty, pesonal care and home care.
New products and technologies from some of the brightest minds in the industry.
A one-on-one video interview between our editorial teams and industry leaders.
Listen to the leading experts in the global household and personal products industry.
Comprehensive coverage of key topics selected by sponsors.
Detailed research on novel ingredients and other solutions for the global household and personal care industry.
Company experts explain what works and why.
Exclusive content created by our affiliates and partners for the household and personal care industry.
Exciting news releases from the household and personal care industry.
Our targeted webinars provide relevant market information in an interactive format to audiences around the globe.
Discover exclusive live streams and updates from the hottest events and shows.
Looking for a job in the household and personal care industry, search no further.
Follow these steps to get your article published in print or online
What are you searching for?
The assortment will include the brand’s top-selling SPF and fragrance products.
June 15, 2026
By: Lianna Albrizio
Associate Editor
Suncare brand Vacation is launching in Sephora – just in time for summer 2026.
Officials say the launch marks a “notable evolution” in the brand’s retail and channel strategy. After building a cult following across a broad mix of mass, prestige, specialty and lifestyle retailers — including Ulta Beauty, Target, Costco, Bloomingdale’s, Erewhon and more — the brand says it’s deepening its presence in prestige beauty via Sephora.com. The expansion, officials say, signals growing demand for its distinct approach to SPF across all retail tiers.
“This launch is a chance to evolve the traditional retail playbook. It’s a more consumer-centric approach to distribution,” said London Nielsen Krupski, general manager at Vacation. “The brand has built momentum across a broad mix of retail environments, from large-format and prestige beauty to specialty and lifestyle. Expanding on Sephora.com is the next step in that strategy, strengthening our presence in prestige beauty while continuing to grow in the channels where SPF is being discovered today.”
The product assortment will include the brand’s top-selling SPF and fragrance products, including the Classic Whip franchise — Classic Whip SPF 50 and Classic Glow Whip SPF 30; Vacation by Vacation Eau de Toilette; Shimmer Oil SPF 30; and Super Spritz SPF 50, among others. The launch will also entail two Sephora.com-exclusives, the Vacation Sun Sampler and Vacation Sun & Scent Sampler.
To support the online launch, Vacation will bring its leisure-enhancing worlds to life through a summer-long campaign spanning digital, social and experiential touchpoints. The brand will also partner with the Sephora Squad, Sephora’s brand ambassador program, through a dedicated gifting program designed to drive discovery and trial.
For more on the suncare market, go here.
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !
