Valmont Adds Anti-Aging V-Firm Skincare Collection

The latest creation at Swiss beauty brand Valmont is V-Firm skincare. The anti-aging beauty range includes a serum, eye gel and cream.

V-Firm Serum targets sagging skin with a peptide cocktail with a retail price of $340.

The V-Firm Eye has a “honey gel” texture and is an amber-hued balm said to actively combat sagging eyelids and under-eye creases.  Hyaluronic acid coats the skin. It has a retail price of $290.

And, the V-Firm Cream includes re-densifying active ingredients that work in synergy with plant-based squalane to strengthen the skin’s natural barrier.  From 28 days, the face reveals a younger appearance with sharper contours, thanks to regained elasticity, according to the company. The cream has a retail price of $440.  

All three skin care products are available now at lamaisonvalmont.com.

The prestige beauty brand celebrated its 20th anniversary last year, as reported in Happi.