Wet N Wild To Debut ‘Ath-Beauty’ Line

Pump collection will roll out this month in stores and online.

The new wet n wild Pump collection is billed as the brand’s first “ath-beauty” line, created to take consumers from sweat to fresh in no time.

Complete with 20 portable, customizable and long-lasting products, this full circuit collection includes everything you need to shape up your skin for the new year, according to the company. Plus, it is “fitness pro-approved” by Blogilates’ Cassey Ho.

The collection is now available exclusively at CVS and will be available at wetnwildbeauty.com on Jan. 14.
 

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