Melissa Meisel, Associate Editor04.12.21
Marketers hopeful that 2021 will be a better year overall, are churning out new fragrance creations for the upcoming season. New from Estée Lauder is an expansion of its Beautiful fragrance collection. Beautiful Magnolia is a fragrance inspired by the emotional rush of an unfolding love story, according to the company. A lively green floral fragrance, Beautiful Magnolia is said to bloom like the magnolia flower, a symbol of strength and loyalty in love. Additional notes include the nectar-like scent of magnolia oil, which is paired with gardenia and Turkish rose, as well as cedarwood, sandalwood and illumina musk, which add warmth and richness.
A timely product tapping into the self-care demand of recent times is Beautiful Magnolia Nourishing Hand Cream, which as a hint of the Beautiful Magnolia scent The quick-absorbing, non-greasy, emollient formula soothes dry skin to keep hands looking and feeling smoother, soft and silky. This cream incorporates glycerin and other moisture boosting ingredients to improve moisture immediately by 75% and helps restore the skin’s moisture barrier, said the company.
For more on the fine fragrance market, check out our new feature here.
A timely product tapping into the self-care demand of recent times is Beautiful Magnolia Nourishing Hand Cream, which as a hint of the Beautiful Magnolia scent The quick-absorbing, non-greasy, emollient formula soothes dry skin to keep hands looking and feeling smoother, soft and silky. This cream incorporates glycerin and other moisture boosting ingredients to improve moisture immediately by 75% and helps restore the skin’s moisture barrier, said the company.
For more on the fine fragrance market, check out our new feature here.