Company News, New Products

Urban Decay Founder Launches Caliray Clean Beauty Collection

New wellness-inspired sustainable cosmetics line features a mascara and eyeliner.

Inspired by the wellness lifestyle on the West Coast, Caliray is the latest sustainable makeup creation from beauty industry legend Wende Zomnir of Urban Decay fame.

After more than two decades with Urban Decay, Zomnir and business partner—entrepreneur and “vibeologist” Jenna Dover—are launching this new clean beauty makeup line of “California beauty unfiltered,” according to the company.


New products include both a mascara and eyeliner.

 
The first two Caliray products, online now at caliraybeauty.com, are the Come Hell or High Water Mascara ($24) and the Surfproof Easy Glider Eye Definer Waterproof Pencil ($20). Both are cruelty-free, according to the company.
 
For more on recent cosmetic launches, check out our Fall 2021 roundup here.
 
 

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