Company News, New Products

P&G Rolls Out Sustainable Single-Dose Enlightened Clean EC30 Try It All Kit

Carbon neutral collection spans from laundry detergent to personal care.

With the new year comes new routines and EC30, P&G's “next revolution” in personal care and cleaning, is inviting consumers to go Carbon Neutral clean in 2023 with a kit online.  
 
According to the company, EC30 offers single-dose cleaning products for the home and body – from body wash, to shampoo, to laundry detergent and more. Its patented Functional Fiber technology enables EC30 to add cleaning ingredients into dissolvable swatches that are 100% waterless with minimal, plastic-free packaging
 
“By taking steps like eliminating unnecessary ingredients and using 100% renewable energy to power their manufacturing operations, EC30’s products reduce CO2 emissions from ingredients, manufacturing and transportation by up to 50% versus traditional cleaning liquids,” said the company in a media statement. 
 
 

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