01.09.24
Glowbar has appointed Kate Citron as senior director of marketing.
Citron, a seasoned marketing expert, will be responsible for implementing a strategic plan aimed at further elevating the brand as it plans for rapid expansion in 2024 and beyond, per the company.
“Glowbar is changing the way people take care of their skin by offering the best facials out there. Their reputation and ability to make skincare accessible, affordable and effective is impressive and what drove me to join the Glowbar team,” said Citron. “I am extremely excited to work with the leadership team to accelerate the position of, and reinforce, the Glowbar brand.”
Citron brings nearly a decade of experience in the lifestyle marketing space to her new role at Glowbar.
Prior to joining Glowbar, Citron served as brand and integrated marketing director at Thirty Madison, which owns healthcare brands Keeps and Nurx. In addition to her experience in the health space, she held various marketing roles at Harry’s Inc, Coveteur and Well + Good.
Prior to joining Glowbar, Citron served as brand and integrated marketing director at Thirty Madison, which owns healthcare brands Keeps and Nurx. In addition to her experience in the health space, she held various marketing roles at Harry’s Inc, Coveteur and Well + Good.