Here’s a look at new product developments from leading indie beauty brands.
Despite a difficult year, nail care
marketers continued to innovate and introduce products and collections, keeping the market brimming with activity, although at a slower pace than in previous years, noted market research firm Kline
in its recent nail care report.
“The majority of marketers continued to actively introduce seasonal and limited-edition collections throughout the year,” said Shivani Singh, project lead of the nail report from Kline.
Here’s a look at some novel nail launches for Summer 2021 that will impact beauty trends
for the season.