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FGI takes a hard look at an industry undergoing tremendous change.
By: Tom Branna
May 24, 2010
What Price Beauty? FGI takes a hard look at an industry undergoing tremendous change. By Nancy Jeffries Correspondent The Fashion Group International (FGI) took a good, hard look at the beauty industry, and deemed it alive and well, albeit changed. On April 29, moderator Karen Young, chief executive officer, The Young Group, and a panel of industry notables, including Thia Breen, president, North America, The Estée Lauder Companies; Allen Burke, director of beauty merchandising, QVC; Maureen Kelly, creator and chief executive officer, Tarte Cosmetics and trend analyst Alisa Marie Beyer, The Benchmarking Group, explored new models of innovation in the industry and the ways in which they are impacting the future of beauty. The event, “Survival of the Fittest: What Price Beauty?,” was introduced by Carolyn Pieper-Vogt, president, Fusion Brands, and addressed a marketplace in a state of flux and what it will take to lure the value conscious beauty customer back to the counter. It began with a trend overview by Beyer of The Benchmarking Group, who wryly titled her presentation, “She’s Come Undone and She’s Not Coming Back,” a nod to the new values impacting consumerism in today’s market.
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