12.09.05
Sexy Hair Concepts unveiled new packaging designs for its Silky Sexy Hair product category. Originally launched in colorless packaging, the line now sports sleek, luminous purple packaging. In addition, the Frizz Eliminator has a new lava-lamp inspired look, appearing to be liquid in motion, while the Silky shampoo and conditioner come in larger sizes. The new transformation speaks clearly to both the stylist and the consumer with a message designed to communicate innovation and style.