09.25.08
Church & Dwight will roll out Arm & Hammer Essentials Cleaners. The new products--Cleaner & Degreaser, Multi-Surface Cleaner and Glass Cleaner--are made from plant-based and other biodegradable cleaners, but work as well as traditional cleaners, according to the company. Moreover, they save consumers money.
Arm & Hammer Essentials are housed in innovative, environmentally sensible packaging designed to reduce the amount of plastic waste that ends up in landfills.
According to the company, of the 60 billion pounds of plastic waste Americans generated in 2006 alone, only a meager 7% was recycled. The Arm & Hammer Essentials cleaners refill system--a reusable trigger spray bottle and replaceable cleaning concentrate cartridge--uses 80%less packaging than traditional pre-filled cleaners, significantly reducing plastic waste and its impact on the environment.
"Arm & Hammer has addressed everything families should consider when choosing environmentally responsible cleaning products," said David Bach, the eight-time national bestselling financial author and green lifestyle expert who wrote Go Green, Live Rich: 50 Simple Ways to Save the Earth (and Get Rich Trying). "Arm & Hammer Essentials is a true breakthrough in affordable, effective green cleaning. By simply keeping the bottle for re-use, people can make a big difference in reducing waste."
The products are said to be easy to use. Consumers purchase a starter kit--priced comparably to traditional household cleaners--that consists of an empty, refillable trigger spray bottle and concentrate cartridge. They simply fill the bottle with tap water, twist on the concentrate refill cartridge, and are ready to clean. When they use up the cleaner, they purchase refill cartridges that cost up to 25% less than traditional cleaners.
Traditional cleaning products contain up to 95 percent water, meaning the main ingredient consumers pay for is water. By using ARM & HAMMER(R) Essentials(TM) Cleaners refill system, consumers use their own tap water, and pay only for the refill cartridges, which can save them up to 25 percent versus traditional cleaners.
"These products were designed to help people clean green, offering them an environmentally sensible and powerful alternative to traditional cleaners," said Bruce Tetreault, group product manager on Arm & Hammer Essentials. "The refillable packaging reduces waste, and the plant-based cleaners are less harsh, but work as well as traditional cleaners. Consumers get all of these benefits while actually saving money."
The products benefit the environment in several significant ways:
-- Fewer Chemicals: Arm & Hammer Essentials. reduce unwanted chemical use. The products use plant-based cleaners derived from coconuts and palm kernel oil, as well as other biodegradable cleaners. The products contain no ammonia or phosphates, and use fewer chemicals than traditional cleaners.
-- Fewer Resources: Producing Arm & Hammer Essentials refill packaging consumes 82% fewer trees per ton and 82% less petroleum per ton than for traditional trigger spray bottles. Less packaging also means a reduction in energy use and packing materials.
-- Less Energy: Shipping fewer trigger spray bottles takes 70,000 trucks off the road, saving more than 18 million gallons of fuel and 40 tons of CO2.
-- Less Packaging Waste: The refills were designed to use 80% less packaging than two standard, prefilled 32-ounce cleaners, reducing potential landfill waste.
More info: www.armandhammeressentials.com.
Arm & Hammer Essentials are housed in innovative, environmentally sensible packaging designed to reduce the amount of plastic waste that ends up in landfills.
According to the company, of the 60 billion pounds of plastic waste Americans generated in 2006 alone, only a meager 7% was recycled. The Arm & Hammer Essentials cleaners refill system--a reusable trigger spray bottle and replaceable cleaning concentrate cartridge--uses 80%less packaging than traditional pre-filled cleaners, significantly reducing plastic waste and its impact on the environment.
"Arm & Hammer has addressed everything families should consider when choosing environmentally responsible cleaning products," said David Bach, the eight-time national bestselling financial author and green lifestyle expert who wrote Go Green, Live Rich: 50 Simple Ways to Save the Earth (and Get Rich Trying). "Arm & Hammer Essentials is a true breakthrough in affordable, effective green cleaning. By simply keeping the bottle for re-use, people can make a big difference in reducing waste."
The products are said to be easy to use. Consumers purchase a starter kit--priced comparably to traditional household cleaners--that consists of an empty, refillable trigger spray bottle and concentrate cartridge. They simply fill the bottle with tap water, twist on the concentrate refill cartridge, and are ready to clean. When they use up the cleaner, they purchase refill cartridges that cost up to 25% less than traditional cleaners.
Traditional cleaning products contain up to 95 percent water, meaning the main ingredient consumers pay for is water. By using ARM & HAMMER(R) Essentials(TM) Cleaners refill system, consumers use their own tap water, and pay only for the refill cartridges, which can save them up to 25 percent versus traditional cleaners.
"These products were designed to help people clean green, offering them an environmentally sensible and powerful alternative to traditional cleaners," said Bruce Tetreault, group product manager on Arm & Hammer Essentials. "The refillable packaging reduces waste, and the plant-based cleaners are less harsh, but work as well as traditional cleaners. Consumers get all of these benefits while actually saving money."
The products benefit the environment in several significant ways:
-- Fewer Chemicals: Arm & Hammer Essentials. reduce unwanted chemical use. The products use plant-based cleaners derived from coconuts and palm kernel oil, as well as other biodegradable cleaners. The products contain no ammonia or phosphates, and use fewer chemicals than traditional cleaners.
-- Fewer Resources: Producing Arm & Hammer Essentials refill packaging consumes 82% fewer trees per ton and 82% less petroleum per ton than for traditional trigger spray bottles. Less packaging also means a reduction in energy use and packing materials.
-- Less Energy: Shipping fewer trigger spray bottles takes 70,000 trucks off the road, saving more than 18 million gallons of fuel and 40 tons of CO2.
-- Less Packaging Waste: The refills were designed to use 80% less packaging than two standard, prefilled 32-ounce cleaners, reducing potential landfill waste.
More info: www.armandhammeressentials.com.