05.09.12
Anti-aging skincare line Hydroxatoneis the latest brand to enter the BB cream space. The company’s new Anti-Aging BB Cream SPF 40helps to improve the look and feel of skin while providing immediate, short and long term results. It provides coverage, lifts, firms and brightens for a radiant look, according to the brand.
"This is truly the next generation of BB Cream," said Tammy Yaiser, VP of product development at Hydroxatone. "With foundation, primer, concealer, sunscreen and moisturizer plus Hydroxatone's advanced anti-aging technology, Hydroxatone Anti-Aging BB Cream SPF 40 not only provides the flawless coverage that women are looking for, but also addresses the concerns associated with aging skin."
The formulation is said to contain plant stem cells; oligopeptide-68, a biomimetic encapsulated peptide that promotes radiance and luminosity to help even skin tone; ascorbyl glucoside; sodium hyaluronate; ceramide 3; glycerin; vitamin E and broad spectrum UVA/UVB SPF 40.