Breaking News

Target Picks Up Eye Majic

June 14, 2013

New all-in-one eyeshadow, applicator.

Now Available at Target, Eye Majic is the first "hold-and-press" eye shadow/applicator that imparts three high-pigmented colors in 10 seconds, according to the company.  Eye Majic is offered in 16 different color combos in boxes of 20 applications for $28.50.
 
Founded in January 2011, Majic Beauty, Inc. is the US based subsidiary of the Australian beauty products firm Majic Beauty International, Inc. The corporation markets a patented eye make up application line in Australia, East Asia and Europe.
 
More info: www.eyemajic.com
 
 
blog comments powered by Disqus
  • Why Attend the IFSCC Congress in Orlando?

    September 26, 2016
    Organizing Chair Guy Padulo supplies a variety of reasons!

  • Restoring Rembrandt

    Restoring Rembrandt

    Christine Esposito, Associate Editor||September 26, 2016
    Ranir LLC has acquired Rembrandt, an iconic name in teeth whitening, and plans to make it a staple in the value segment.

  • Active Agents

    Active Agents

    September 19, 2016
    On the surface, surfactants may seem staid, but the market, and the supplier activity driving it, is bubbling.

  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ

  • What

    What's In Your Formula?

    Christine Esposito, Associate Editor||September 1, 2016
    A look at the ingredients beauty brands are using to fuel their formulations and capture consumers’ attention.

  • A Sweet-Smelling Sanctuary

    A Sweet-Smelling Sanctuary

    Melissa Meisel, Associate Editor||September 1, 2016
    Home fragrance is enhanced by aromatic developments in delivery and components.